Leica Camera
I am the first Leica Camera Director of Ecommerce—later promoted to VP—for the US market. Projects have included replatforming the webstore, changing warehouse locations, choosing new plugins, creating an escalable business growth model, analyzing profits and losses, establishing KPIs, and managing budgets and contracts.
The role includes organizing agencies and internal teams, bringing compliance with data privacy (CCPA, and GDPR) and ADA laws. I have built a strong core value culture among cross-functional teams in Marketing, Sales, Finance, Customers Care, Operations, and Logistics.
Client
Leica Camera
Category
Digital Marketing · Ecommerce · Mobile Responsive · UX Design · Web Development